Social Media Growth Hacks for Real Estate Agents & Brokers To Use Today.

Real Estate Social Media Growth Hacks You Can Use Today

Want to stand out in the real estate world? Use these social media hacks:

• Post local market updates weekly

• Use Instagram Reels for home tours

• Highlight client success stories

• Share “just listed” and “just sold” content

• Go live on Facebook during open houses

Post local market updates weekly: 

Regularly sharing insights about the local real estate market not only positions you as a knowledgeable expert but also helps potential clients understand the current trends. Include statistics on average home prices, inventory levels, and days on market. Use engaging visuals, such as infographics or charts, to make the information digestible and shareable.

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Use Instagram Reels for home tours: 

Instagram Reels are a powerful tool for showcasing properties. Create short, engaging video tours that highlight the best features of a home. Use catchy music and captions to draw viewers in. This format is ideal for reaching a broader audience, as Reels often get more visibility than standard posts. Consider adding fun transitions and engaging storytelling to keep viewers captivated.

Highlight client success stories: 

Sharing testimonials and success stories from satisfied clients can significantly enhance your credibility. Create posts or videos where clients share their experiences working with you. This not only humanizes your brand but also builds trust with potential clients who may be on the fence about choosing a real estate agent. Use before-and-after visuals where applicable to illustrate the transformation.

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Share “just listed” and “just sold” content: 

Keeping your audience updated with your latest listings and sales is essential. Create eye-catching graphics or videos to announce new properties on the market and celebrate successful sales. This not only showcases your activity in the market but also creates a sense of urgency for potential buyers. Highlight unique features of the properties to attract interest.

Go live on Facebook during open houses: 

Live streaming your open houses on Facebook can significantly expand your reach. It allows potential buyers who cannot attend in person to experience the property in real-time. Engage with viewers by answering their questions and providing insights about the home and neighborhood. This interactive approach can create a sense of urgency and excitement around the property.

Social media builds trust. And trust sells homes. Need help building your brand online? AVISE Digital specializes in social strategies that close deals.